Kate Nicholls

Chief Executive, The Association of Licensed Multiple Retailers (ALMR)

Chief Executive, The Association of Licensed Multiple Retailers (ALMR)

Kate was appointed CEO of the ALMR, the leading trade body representing licensed hospitality operators, in September 2014, having previously worked as Strategic Affairs Director and Head of Communications. After gaining a degree in English and a post-graduate diploma in competition law, Kate worked as a researcher in the House of Commons and European Parliament before joining Whitbread as Government Relations Manager. Kate was Director at one of the largest independent public affairs companies before establishing her own strategic communications consultancy in 2000. She is a graduate of Fitzwilliam College, Cambridge and Kings College London.

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